ODVA member companies gain a "first-to-market" advantage in their products using ODVA technologies. ODVA provides the official means to stay informed about ODVA technologies and to enhance the ODVA specifications to meet the members' specific market requirements. By supporting the organization, members also help to ensure that their own and other companies' CIP Networks products will be designed based on stable, open standards and built to common conformance standards. ODVA members hail from around the world and bring global views and business needs to the association.
By participating in ODVA, members receive the unique benefit of a global perspective that can only gained through participation in a global organization. Global and regional marketing activities are also available to help member companies increase market awareness of their CIP Networks products.